In line with the company's corporate mission, the logo
design is a visual representation of the company's commitment
to comply with all building regulations, meet customer
requirements for quality homes and to deliver completed
homes on time.
The word "Comfort Assured" are chosen to further
strengthen the visual impact of quality assurance and
confidence conveyed by the corporate mission. "Comfort"
is a word that is identifiable to all segments of the
population, whether it is an owner of a bungalow home,
a terrace house or a low cost unit. This is necessary
as PLB builds homes for all segments of the property
The combination of these two elements reinforces the
company's vision with the aim towards making customers
identify with PLB as a developer of quality and comfortable
The roof cover over the word "HOMES" means
building homes for people while the curving green line
represents grass as well as freshness. The combination
of these elements creates a logo that is easy to relate
to the company's business as well as home comforts while
the inclusion of the PLB Group logo and PLB name into
the design creates a link to the main company.